New Sponsor and Name Change for Iconic West Chester Bike Race
Benchmark Twilight Cycling Classic to take place August 12, 2017
West Chester, PA – March 30, 2017 Just weeks after the cancellation of the Philadelphia International Cycling Classic due to lack of sponsors, West Chester’s iconic bike race announces a new title sponsor and name change for the first time in its 12-year history.
Benchmark Federal Credit Union will sponsor the Benchmark Twilight Cycling Classic for the next five years, ensuring the continued success of the race series best known for the thousands of fans it draws to its twilight road course through the heart of downtown West Chester, Pennsylvania.
“This bike race has become part of the fabric of our community,” says Benchmark President and CEO David LaSala. “As the only federal credit union to exclusively serve Chester County, we are proud to support one of our community’s most iconic events.”
The Benchmark Twilight Cycling Classic will take place Saturday, August 12th, 2017. Previously called the Iron Hill Twilight Race Series, Iron Hill will continue to support the event by sponsoring the Pro Men’s Race.
“This is truly a testament to the collaborative nature of the West Chester business community,” says Mark Yoder, President of the Greater West Chester Chamber of Commerce, which organizes the race series. “Benchmark is stepping up to the plate at a time when sponsorships have been scarce for other bike races.”
The Benchmark Twilight Cycling Classic includes a 0.6-mile course over eight city blocks of downtown West Chester, featuring four 90-degree turns and one short rise. Races include the Iron Hill Twilight Pro Men’s Criterium, Brumbaugh Wealth Management Pro Women’s Criterium, West Chester Dental Arts Kid’s Race, and the ever-popular Tolsdorf Trike Challenge. Family festivities have grown over its twelve-year history to include a Community Festival, Kid’s Zone, and Market Street Block Party.
About Benchmark Federal Credit Union
Since 1940, Benchmark Federal Credit Union has evolved to provide its members with complete financial services including free checking accounts, vacation and holiday club accounts, loans, certificates, money market accounts, and individual retirement accounts. Benchmark also offers home banking, online bill payer, account-to-account transfers (A2A), remote deposit anywhere (RDA), mobile banking (FREE apps for iPhone & Android), direct deposit, instant issue debit/ATM cards, and Benchmark Retirement & Investment Services. As of April 10, 2015, anyone who lives, worships, works, or attends school in Chester County, PA is eligible to join Benchmark FCU. For more information, call (610) 429-1600 or visit www.benchmarkfcu.org.
About the Greater West Chester Chamber of Commerce
The Greater West Chester Chamber of Commerce located in West Chester, PA is the leading organization for local businesses and entrepreneurs to join in order to be successful. We focus on helping our members attain new customers, address their most serious business challenges, and become an integral part of our thriving community. For more information, call (610) 696-4046 or visit http://greaterwestchester.com/.