GWCC Creates “Closed But Still Awesome” Signs for Local Businesses
Last week, the Greater West Chester Chamber of Commerce announced the creation of “Closed But Still Awesome” posters available for free to local businesses. These posters are designed to boost morale and generate solidarity within the Chester County region’s business community, while communicating to customers which businesses are closed during the pandemic.
Spearheaded by the Greater West Chester Chamber of Commerce (GWCC), these signs are available for free thanks to numerous local sponsors, including West Chester University, Arthur Hall Insurance, and Benchmark Federal Credit Union. Those with posters are encouraged to share a picture to social media of the sign on their storefronts with the hashtag #ChesterCountyStrong , as well as tag GWCC at @GreaterWestChester so they can share on their social media, helping to market local businesses for free.
“We wanted to create something that gave our businesses some hope,” said Mark Yoder, president and CEO of GWCC. “A lot of businesses are closed, but the community will come back together stronger than ever in the end because our local businesses are what make the greater West Chester region such a vibrant place to live and work.”
Yoder also noted that the bright yellow of the signs fit seamlessly into the A World of Hearts displays seen in downtown West Chester. This movement, launched by local barber shop, Charlie & Co., began as an idea to spread positivity throughout the community, and it has seen many downtown businesses, including GWCC, fill their windows with multi-colored heart displays.
GWCC’s Closed But Still Awesome signs are available for pick-up for free at Market Street Print, GWCC’s office, and Shop Rite of West Chester on route 3. It is also available for download here.